PLAN INDIA
Plan India is a nationally registered not for profit organization striving to advance children’s rights and equality for girls, thus creating a lasting impact in the lives of vulnerable and excluded children and their communities. Plan India is a member of the Plan International Federation, an independent development and humanitarian organization that advances children's rights and equality for girls.
It was imperative to develop a communication strategy around its public to support Plan India in this social cause and to do that we developed collaterals featuring the ground reality of the situation and motivated donors to understand the root cause and help in changing the situation for underprivileged children in the society.